Jawaja Film

Nearly 50 kilometers from Ajmer is the Jawaja block– a land once devoid of agriculture, industry, and opportunity. The film beautifully captures Jawaja’s journey from extreme poverty and deprivation to self-reliance and a better quality of life. It highlights the role of Artisans’ Alliance of Jawaja and its associations in the process. The natural processes followed to create exquisite products and the design interventions that have given Jawaja its unique brand identity. Applauding the focus on aspects of sustainability, the film also explores the immense potential for environmental sustainability that the cluster still holds.